EU
long weekends
finder

Identify business opportunities
based on the public holiday calendar

A pragmatic example
of transforming data
into strategic information

We provide data management through customized B2B programming solutions; we combine development, data processing, process analysis, and automation, to provide European SMEs and organizations in the HoReCa industry with custom digital and data sovereignty solutions.

The work presented here stems from the desire to illustrate, in a tangible way, the result of a process of extracting information from data, and to visualize how this can provide concrete benefits.

Audience segmentation
in tourism

To ensure that the exercise had practical value beyond the demonstration itself, we have addressed a real online marketing need for tourism destination agents: identifying which geographic areas can be targeted for lead generation campaigns aimed at audiences who will have free days available for travel. 

Since these leisure opportunities are concentrated around long weekends, in developing the tool, we prioritized agile travel dynamics and limited the scope of the results to EU countries. 

In carrying out the work, we processed and cross-referenced data on public holiday calendars, cities, airports, and scheduled flight routes. 

Using the destination airport as input, the search engine filters high-potential audience locations and analyzes their national and local holidays, to identify which dates result in long weekends, along with an estimate of the population volume involved. 

With the extracted information, hotels and stores can launch online marketing actions tailored to the holidays of each area, capturing the interest of their target audience, especially during the low season. 
 

Do you want the list of long weekends?

Contact us and we’ll send it to you for free. We value human relationships; therefore, we prefer a direct approach rather than virtual assistants or automated responses.

Safety first

We understand data as an asset, which is why we process it on servers hosted by our provider within the European Union, which strengthens information protection, facilitates compliance with current regulations and enhances solution efficiency.

Frequently Asked Questions

How do you offer the service?

We offer our services remotely, using technology to interact with and support your organization regardless of its geographical location. 

For information on our approach, please contact us.
 

What is the service ecosystem?

We offer a modular and flexible network of interoperable services for data capture, integration, organization, automation, and visualization. exactamente los servicios que necesitas, permitiéndote encargar tareas y escalarlas a medida de la evolución de vuestros objetivos. 

Designed for organizations that work with data, seek to extract value from it, or are looking to start doing so, it is is structured to allows you to activate the exact services you need, and scaling them as your objectives evolve. exactamente los servicios que necesitas, permitiéndote encargar tareas y escalarlas a medida de la evolución de vuestros objetivos. 

For more information, please contact us or visit our website.

Shall we talk?

If you are interested in receiving the list of long weekends,
or learning about our ecosystem of services, please get in touch with us.
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